This is not just a temporary campaign for a single release to get a boost in streams. This is not for artists who do not take their music seriously, lack consistency, or are only focused on short-term goals. Instead, our team works with you on a one-to-one basis to take your music career and business to the next level with customized strategies, personalized campaigns, and dedicated guidance with long-term goals in mind.

Your campaign will be set up in under 48 hours. Typically, this happens the same day you join and complete boarding.

All our campaigns are backed with detailed reports from ads and a 150% money back guarantee. You will see increased engagement across the board: streams, monthly listeners, saves, & organic playlist adds. Our goal is to get you new, real, and engaged fans that stick around, come to shows, and buy merch.

We only use paid ads to advertise our artists. We do not use any playlists, bots, engagement groups, hidden content, or any other methods that do not directly generate long-term fan engagement & retention.

Anything necessary to find you engaged fans! We provide you with a 1:1 dedicated specialist who will get to understand your music and strategy, as well as monitor/ optimize your campaign on a daily basis. You also get full access to a marketing team that has run 7300+ successful campaigns since 2017. This means you have priority to talk with any of us 1:1.

We recommend starting with short-form video content Instagram ads directed towards your Spotify, but will run whatever campaign is best for the artist's specific strategy. This includes YouTube, TikTok, Instagram, and other platforms as needed.

You also get full access to the Bare Necessities Independent Artist Software Suite to manage your website, email/SMS lists with fans, marketing calendar, AI tools, workload automations, and secure more bookings like a pro.

The specific number of streams, followers, and superfans will depend on your ad budget and length of promotion. Virtually every artist in this program will trigger the Spotify algorithm to unlock additional organic growth. Your marketing specialist will work with you to set benchmarks and develop a personalized plan.

Submit your application below and one of our specialists will review your sound, goals, and social media presence to determine if you are a good fit for this program.

During onboarding, we will set up appropriate access to run ads on your behalf, access to see your Spotify data, and have you fill out an onboarding survey. If you have videos to use for the promotion, we ask that you send us those. Regardless, we will help you create and/or edit your videos at no extra cost.

To allow for flexibility in your marketing strategy, we charge a flat $350 for campaign set-up and management. For most artists, we recommend a consistent budget of at least $10 per day, or $300 per month. Most artists choose to use a budget between $10 and $20 per day, although some spend significantly more. The minimum ad spend requirement for this program is $5/day, but there is no upper limit to what you can invest into ads.

You can text, email, call, or use our client portal to communicate with our team and directly with your dedicated marketing specialist. You will also meet with your specialist 1:1 once a week for your weekly strategy call.

We are so confident in our service that we offer a 150% money back guarantee. If we do not deliver on our promise to deliver authentic results, we will refund the management fee for the first month throw in an extra $250 for wasting your time.

The artist. All videos, creatives, and edits made by the Virra team for the artist over the duration of their campaign belong to the artist. The ads are run through your account, so all the ad data is there to access and yours to keep forever.

We offer a referral program that lowers your monthly fee by $50 for every artist you refer to the Virra 1:1 Artist Growth Program, making this program far below market rate especially for groups of artists, artist managers, studios, etc. We could sell cheaper done-for-you campaigns, but we don't because they do not tend to produce meaningful long-term results, which is our goal for both our artists and ourselves.

If you are just getting started, we suggest making the most of your budget by joining our "Bare Necessities" program where we teach you the exact strategies we used to promote our top artists, give you access to our group mentorships, and get you full access to the software suite to build a solid foundation for the business side of your music. Click here to learn more.