Empowering Artists With The Tools They Need To Turn Their Music Into Their Business
Be in control of your music and get access to the same tools and techniques labels, managers, and booking agents use to promote their artists
Design and manage your artist website
Easily create a visually captivating website that resonates with your brand and music. No coding required.
Showcase your work
Your website is a direct line to your fans — no middleman, no distractions. It's a space where your music isn't just another track in a playlist but a featured masterpiece.
Grow your fanbase
Collect emails, announce shows, sell merchandise, and release exclusive content, all on your terms. It's more than just building a fanbase; it's about nurturing a community that grows with you.
Forge Unbreakable Bonds with Your Fans
Transform Followers into a Loyal Fan Army
Make your fans feel like they are part of a movement
With direct fan communication, you're not just another artist in a crowded social feed. You're an experience, a story, a community leader. Utilize simplified email and text marketing tools to send personalized updates, exclusive offers, and behind-the-scenes glimpses directly to your fans' inboxes.
Personalize and automate
Save yourself countless hours, enhance your fan journey, and make data-driven decisions on autopilot through AI-powered automations, workflows, and sequences.
Post everywhere, at once
Free yourself from the daily grind of social media management. Our integrated calendar automates the when and the what, so you can focus on the how and the why – the creative storytelling that defines your unique voice. Spend less time planning and more time creating, connecting, and captivating your audience.
Secure More Bookings On Auto-Pilot
Organize and promote your gigs like a pro.
Time-Saving Efficiency
Only talk to the venues that want to talk to you, saving you countless hours of outreach. Use voicemail drops and email verification to ensure you are reaching the right person, every time.
Effortless Organization, Unforgettable Shows
Keep track of venue contacts, follow-up efficiently, and use audience feedback to enhance your performances. Plus, with easy-to-use social media integration, you can turn every show into a social sensation, building momentum and drawing bigger crowds.
Flexible Pricing Options to Suit Your Needs
Done-With-You or Done-For-You - Virra Has You Covered
Lite
For artists just starting out with a limited budget.
$10
/MONTHLY WITH FREE TRIAL
Website builder with full automations, payment processing, lead forms, funnels, and more!
Engage with your fans through email, SMS, and your online community
Automate your outreach to play more shows, and get paid more while doing it
Social media planning, calendar, design, and distribution
Bare Necessities
For artists looking for more guidance and support.
$95
/MONTHLY
Everything In Lite
Step-by-step course on how to promote yourself online as an artist, constantly updated with the latest industry tips and tricks
Get full access to our marketing team through weekly masterclasses, strategy sessions, and challenges
Join a community of other artists and industry leaders to network and collaborate
Curator search and playlist vetting tools to avoid bots and scams that will hurt your algorithm and growth
Boost Program
Work with us 1:1 to find, retain, and sell to your army of superfans
$350
/MONTHLY
Everything In Bare Necessities
Dedicated marketing specialist to work with you 1:1
Get guaranteed growth in your engaged fanbase across the board and trigger the Spotify algorithm
Video editing, content strategy, branding strategy, and release strategy
Ad design, management, split testing, and consistent data-driven optimization to drive insane fan engagement and fanbase growth
Done-for-you website design, automations, and fan engagement strategy.
Frequently Asked Questions
Why Virra?
Since 2017, Virra has helped thousands of artists reach 500 million+ passionate fans worldwide. Rather than simply boosting artist numbers fora couple weeks or getting them bot listeners, we've always been committed to building long-term fanbases that stick around for every release.
This has allowed us to sell out merch lines, sell out concerts, and get artists a 10x+ return on their marketing efforts.As as example, over the last year, we helped EDM duo Record Club build their fanbase from scratch. Through working with us, they've garnered millions of streams and maintained over 50k monthly listeners, even when we turn off all promotion.
Learn more at virra.com/casestudies
How do I know the results I'm getting are legitimate?
Our 1:1 Boost Program is backed with detailed reports and a 150% money back guarantee. You will see increased engagement on Spotify across the board: streams, monthly listeners, saves, & playlist adds. We guarantee that you will get new, engaged fans that stick around long after our campaign is over. If you don't, we refund you what you paid us in the first month plus an extra 50% out of our pocket for wasting your time, it's as simple as that.
Why do I need a website and email/text list?
We follow a philosophy of Find, Connect, Sell at Virra for our marketing. Meaning, finding new engaged fans that will stick around long term, connecting with the most engaged ones to make them feel like they are part of a movement, and eventually selling show tickets, merch, or other products to these fans to make a return off your music career.
A website and email/text list allows you to build your engaged fanbase over time. These are the people that will come to your shows, buy your merch, and listen to every release. After this fanbase is large enough and engaged enough, you are ready to start monetizing!
What happens to my website if I choose to cancel?
You are able to down-grade to the $10/mo Lite program at any point, which gives you access to the full software suite. If you decide to cancel entirely, you are able to download all of your contacts/ data and upload to a different email/SMS tool.
I already have a Linktree, why do I need this?
Our all-in-one software elevates your artistic presence far beyond what basic website builders or link aggregators can offer. Tailored specifically for artists, it enables you to craft a deeply personal and immersive online space that truly captures the essence of your music and brand.
This platform goes well beyond standard website functionality, integrating powerful fan engagement tools like direct email and text marketing to forge stronger, more meaningful connections with your audience.
But that’s just the beginning. Dive into sophisticated social media planning and professional booking capabilities, all backed by insightful analytics, providing an unparalleled toolkit for strategic career growth and visibility.
This isn’t just a website or a link hub; it’s a dynamic, interactive experience for your fans and a command center for you, the artist, offering a level of control, customization, and engagement that generic website builders and simple link pages simply can’t match
Will this help me in managing bookings and organizing my music events more efficiently?
Absolutely! One of the standout features of our software is its robust booking and event management capabilities. It includes an integrated booking calendar that simplifies scheduling and helps avoid conflicts, making it easier to manage your gigs and appearances.
The CRM (Customer Relationship Management) component allows you to maintain a database of venue contacts and streamline your communication with event organizers. This organized approach not only saves time but also enhances your professionalism, making it more likely to secure bookings.
Plus, with the ability to promote these events directly through the software, you can ensure better attendance and fan engagement at every show.
For artists on a budget, how cost-effective is this software, and what return on investment can I expect?
We understand the financial constraints many artists face, which is why our software is priced competitively while offering comprehensive features.
The cost-effectiveness comes from consolidating multiple tools into one platform – website creation, fan engagement, social media management, booking, and analytics. This integration not only saves money on separate subscriptions but also time, which is invaluable for busy artists.
As for the return on investment, artists can expect to see significant improvements in fan engagement, online visibility, and booking efficiency.
By streamlining these aspects, our platform not only enhances your professional image but also opens up more revenue opportunities through increased bookings, merchandise sales, and fanbase growth.
Why is the Boost Program by application only? What are the requirements?
We only work with artists that are a good fit for our strategies in the 1:1 Boost Program. We work with artists of any genre anywhere in the world, but will only work 1:1 with artists who have high music production quality, proper mixing and mastering, and solid artist branding.
If you need help with mixing/ mastering, engineering, or branding please reach out as we can also help you with that before you join the Boost Program.
In order to maintain the level of excellence that is our standard and be able to provide career-changing value to our artists in this program, we reserve the right to be selective with who we accept.