Case Studies
Eon Zero
Indie Pop/Hip-Hop
Over the last year, we've helped singer/songwriter/rapper Eon Zero reach tens of thousands of new listeners through highly targeted Instagram ads.
This has allowed him to build a dedicated, diehard fanbase on and off Spotify. The most notable songs promoted include "Bleeding," "Not Enough," "Red Flags," "Save Me," and "Won't Leave". Eon Zero plans to release a song every week in 2025, all of which will be accompanied by our targeted ad campaigns.
100k+
Monthly Listeners
3M+
Streams
130k+
Saves
88k+
Playlist Adds
5.16
Streams/Listener
Cloud
Hip-Hop/Rap
We ran an aggressive Instagram ad campaign for Cloud's pop rap track, "Pudding". This jumpstarted a new era of his music career by cultivating not just a significant amount of streams, but also skyrocketing his fan engagement. During the ad campaign, almost everyday, Cloud woke up to DMs from new fans, praising the song and looking to hear more. Since running the ads, the song has continued to have strong staying power in both fan and Spotify algorithmic playlists.
40k+
Monthly Listeners
1.6M+
Streams
70k+
Saves
65k+
Playlist Adds
8.81
Streams/Listener
Arsenic Kitchen
Hard Rock/Metalcore
Hard rock band, Arsenic Kitchen came to us in 2024 with less than a thousand listeners. But through targeted advertising for multiple songs, they've been able to scale up their fanbase across the board. Most notably, we promoted their cover of Linkin Park's "Given Up," which led to not only 25k+ new listeners on Spotify, but also selling dozens of tickets to upcoming local shows. Their high quality music videos and polished rock sound are sure to take them to the next level in 2025.
39k+
Monthly Listeners
410k+
Streams
25k+
Saves
18k+
Playlist Adds
4.22
Streams/Listener
Luke Frees
Indie Rock
70s-inspired indie rocker, Luke Frees got his self-titled compilation album pressed on vinyl, but he was struggling to sell the album organically. That's when we stepped in and started running ads to promote a limited time signed vinyl/CD bundle. These records were advertised entirely to a cold audience, but ad viewers instantly latched onto the music and the offer. So far, over 150 records have been sold to new fans across the US, and his niche fanbase is growing rapidly everyday because of it.
150+
Vinyl Records Sold
$3k+
Merch Revenue
3x
ROAS
500+
Instagram Followers
Record Club
House/EDM
Electronic duo, Record Club has worked with us consistently since 2022. Since their switch from EDM to deep house music with the track, "Groove Machine," they've been an unstoppable force in the indie electro scene. We've marketed almost every song since then with targeted Instagram ads. This has led to thousands of saves/playlist adds from fans, as well as continuous algorithmic love from Spotify's Discover Weekly and Radio playlists. Their consistent release and social strategy has only helped propel them forward in addition to the ads. Record Club have cemented themselves as a vital part of the indie house music niche.